Promotion of a Vlado Martek’s monograph at Camera Austria’s Berlin office

Vlado Martek
Preparing for Photography


Thursday, May 23 at 7 p.m.
Kunstquartier Bethanien
Mariannenplatz 2, 10997 Berlin
Raumnummer 137


Camera Austria is hosting a promotion of a monograph of the Croatian conceptual artist, painter, poet and essayist Vlado Martek, published recently by the Office for Photography (Zagreb, Croatia). The promotion, accompanied by an artist talk and presentation of Martek’s artworks, will be held on Thursday, 23rd May at 7 PM, at the Camera Austria’s Berlin office at Kunstquartier Bethanien. The book will be promoted by the author, Vlado Martek, independent curator Maren Lübbke-Tidow (Berlin) and Jelena Pašić (Office for Photography, Zagreb).

This publication is completely dedicated to Martek’s work in photography, presenting the medium as a conceptual form. The book, entitled Preparing for Photography, gathers a series of the author’s works in the medium of photography, created in the period from the 1970s to today. According to the concept of the graphic editor Rafaela Dražić, the publication is divided into three separate booklets – a booklet with a text by Sandra Križić Roban, a booklet with almost hundred reproductions, and a booklet which contains an interview with the artist, providing a fresh insight into an extensive segment of his work and thoughts about art, mediums, text and meanings.



“In accordance with the tendencies of taking art as an open field, in which an artist could do whatever he thought he should be doing, and adopting the Fluxus principle of action in which there was no difference between art and life, and in which everyday life, routine, and banality were legitimate ways of artistic expression, from the mid-1960s Martek explored and experimented with various media. (…) Photography has a special place in his oeuvre, primarily because it is ‘closest to the words’, as he says, close to poetry and and automatic script (…). At some point, Martek started using photographs as finished poems, as hyper-content, accepting their volatile nature and their ability to function as background and an object, as a trace rather than evidence.” (from the text by Sandra Križić Roban)


The publishing of the book, Preparation for Photography, was made possible by funds provided by the Kontakt. The Art Collection of Erste Group and ERSTE Foundation, the Croatian Ministry of Culture, and the City of Zagreb.